Referral Program Sign-up

Referral Agreement

IN CONSIDERATION OF the matters described in the Referral Agreement below (the “Agreement”), you (the “Affiliate”) agree to the terms set forth by Video Ladder, with an address of 201 E. Dundee Road, Suite 4, Palatine, IL 60074 (the “Company”). The Affiliate and the Company are also individually referred to as “Party”, and collectively “the Parties” in this Agreement.

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1. Purpose. The Company is in the business of helping entrepreneurs and businesses create higher converting content. The Company wishes to give every member of www.videoladder.com full access to the site, with all its teachings and resources. The Affiliate is in a position to refer potential members to the Company.

2. Referral Arrangement. Upon the Effective Date of this Agreement, the Affiliate may, from time to time, refer potential clients/customers to the Company. The Company will pay the Affiliate a fee for these referrals who sign up with a paid membership. The Affiliate acknowledges that the Affiliate is not an employee of the Company and shall be responsible for all federal, state, and local taxes. The Affiliate acknowledges they are a work-for-hire and the Company will issue the Affiliate a 1099 at the end of the calendar year to assist the Affiliate in their tax responsibilities. The Affiliate will hold the Company harmless from any failure to file necessary reports or pay such taxes. 

3. Compensation. The Company shall pay the Affiliate for each successful referral, where a successful referral is defined as a referral that becomes a paid member of www.videoladder.com. The Affiliate shall be paid in monthly and/or annual amounts, for the lifetime of the paying member, per the member signup duration. The Affiliate shall be paid in accordance with the compensation structure located at www.videoladder.com/referrals, beginning at 15% of the net membership cost. The Company calculates net monthly membership to be $37.73, after 3% processing and 20% growth costs are deducted from the $49/month member fee. The Company calculates net annual membership to be $384.23, after 3% processing and 20% growth costs are deducted from the $499/year member fee. The Company compensation structure may be updated periodically, and the Affiliate will be notified via email of any updates. The Company shall not pay the Affiliate for each unsuccessful referral, where an unsuccessful referral is defined as a valid referral candidate that does not become a client/customer of the Company through no fault of the Affiliate or the Company. 

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The Company shall calculate the payment amount on the 1st of each month, and pay the Affiliate compensation on the 5th of the month following initial member sign-up, after a 14 day initial transaction period.

1. Successful referrals on days 1-17 of the month are paid on the 5th of the upcoming month, with each future monthly or annual payment on the corresponding 5th per the membership duration. Ex. January 1st-15th referral is paid out on February 5th.

2. Successful referrals on days 18-31 of the month are paid on the 5th of the second month, with each future monthly or annual payment on the corresponding 5th per the membership duration. Ex. January 16th-31st referral is paid out on March 5th.

1. Compensation Upgrades. The Company compensation structure is set in stages of five successful referrals, starting at 15% commission. Upon the 6th successful referral, the Affiliate compensation becomes 1% higher for the next stage of five sign-ups. The Affiliate compensation upgrades have 11 stages and are active for all renewals, capped at 25% commission. The Affiliate compensation upgrades are stacked, and all previous successful referrals receive the upgrade as well.  

   1. For example, 5 referrals have signed-up. On the 6th referral that signs up, all 6 referrals receive the 1% upgrade, not only the 6th one. If a member cancels their renewal, the commission for the canceled member is stopped, but the Affiliate stays in the current stage. Compensation percentages only go up. The Affiliate can't go back down to a previous percentage.

   2. Example 1: 8 members have signed-up from referrals. The Affiliate is currently earning 16% commission on all 8 members. The Affiliate will continue earning 16% on the next two sign-ups. On the 11th sign-up, the Affiliate will begin earning 17% commission on all 11 members.

   3. Example 2: 8 members signed-up, but 2 canceled this month. The Affiliate is currently earning 16% commission on all 8 members, including the two cancellations. The affiliate will continue earning 16% commission on the next two sign-ups, plus on the 6 active members. On the 11th sign-up, the Affiliate will begin earning 17% commission on the 9 active members.

2. Term. This Agreement shall commence upon the Effective Date, as stated above, and will continue for the lifetime of the paid memberships.

3. Confidentiality. During the course of this Agreement, it may be necessary for the Company to share proprietary information, including trade secrets, industry knowledge, and other confidential information, to the Affiliate in order for the Affiliate to seek out potential referrals. The Affiliate will not share any of this proprietary information at any time. The Affiliate also will not use any of this proprietary information for the Affiliate’s personal benefit at any time. This section remains in full force and effect even after termination of the Agreement by its natural termination or the early termination by either Party.

4. Termination. This Agreement may be terminated at any time by either Party upon 45 days written notice to the other Party. Upon termination, the Company shall pay the Affiliate all compensation due and owing for referrals made prior to the date of termination, but not yet paid.

5. Representations and Warranties. Both Parties represent that they are fully authorized to enter into this Agreement. The performance and obligations of either Party will not violate or infringe upon the rights of any third party or violate any other agreement between the Parties, individually, and any other person, organization, or business or any law or governmental regulation.

6. Indemnity. The Parties each agree to indemnify and hold harmless the other Party, its respective affiliates, officers, agents, employees, and permitted successors and assigns against any and all claims, losses, damages, liabilities, penalties, punitive damages, expenses, reasonable legal fees and costs of any kind or amount whatsoever, which result from the negligence of or breach of this Agreement by the indemnifying Party, or its respective successors and assigns that occurs in connection with this Agreement. This section remains in full force and effect even after termination of the Agreement by its natural termination or the early termination by either Party.

7. Limitation of Liability. UNDER NO CIRCUMSTANCES SHALL EITHER PARTY BE LIABLE TO THE OTHER PARTY OR ANY THIRD PARTY FOR ANY DAMAGES RESULTING FROM ANY PART OF THIS AGREEMENT SUCH AS, BUT NOT LIMITED TO, LOSS OF REVENUE OR ANTICIPATED PROFIT OR LOST BUSINESS, COSTS OF DELAY OR FAILURE OF DELIVERY, WHICH ARE NOT RELATED TO OR THE DIRECT RESULT OF A PARTY’S NEGLIGENCE OR BREACH.

8. Disclaimer of Warranties. The Affiliate shall refer potential clients/customers as requested by the Company. THE AFFILIATE DOES NOT REPRESENT OR WARRANT THAT SUCH REFERRALS WILL CREATE ANY ADDITIONAL PROFITS, SALES, EXPOSURE, BRAND RECOGNITION, OR THE LIKE. THE AFFILIATE HAS NO RESPONSIBILITY TO THE COMPANY IF THE REFERRALS DO NOT LEAD TO THE COMPANY’S DESIRED RESULT(S).

9. Severability. In the event any provision of this Agreement is deemed invalid or unenforceable, in whole or in part, that part shall be severed from the remainder of the Agreement and all other provisions should continue in full force and effect as valid and enforceable.

10. Waiver. The failure by either Party to exercise any right, power, or privilege under the terms of this Agreement will not be construed as a waiver of any subsequent or future exercise of that right, power, or privilege or the exercise of any other right, power, or privilege.

11. Legal Fees. In the event of a dispute resulting in legal action, the successful Party will be entitled to its legal fees, including, but not limited to its attorneys’ fees.

12. Legal and Binding Agreement. This Agreement is legal and binding between the Parties as stated above. This Agreement may be entered into and is legal and binding both in the United States and throughout Europe. The Parties each represent that they have the authority to enter into this Agreement.

13. Governing Law and Jurisdiction. The Parties agree that this Agreement shall be governed by the State of Illinois, Cook County.

14. Entire Agreement. The Parties acknowledge and agree that this Agreement represents the entire agreement between the Parties. In the event that the Parties desire to change, add, or otherwise modify any terms, they shall do so in writing to be signed by both Parties.